Competitor Analysis

Brand NameURLWhat’s Missing?
BMWhttps://www.bmw.com/en/events/idrive/index.htmlThe website does not talk a lot about safety features; there appears to be more of a focus on sustainability and personal modes, but a safety mode could be useful.
Fordhttps://www.ford.com/technology/ford-digital-experience/There are certain limitations to whether or not the functions work, depending on connection. Having an emergency help feature or particular mode that works in scenarios regardless of connection could be really beneficial.
Land Rover USAhttps://www.landroverusa.com/ownership/infotainment-systems/infotainment/pivi-pro-setup-guide/index.html
There is an app that appears to allow people to monitor their vehicle’s health, but it’s unclear whether or not that is accessible when you’re driving or without the internet. Those features would be important. 

Also there is nothing in any of these three cars that is specialized for women and other minorities, and that’s the larger purpose of this project.


Add : Some of the features it has are a special SOS feature that enables you to contact emergency services directly, even if you don’t have an internet connection, and it has a feature that tells you if your car is having a mechanical issue, what the issue is, how much you can expect to spend fixing it, and what the best course of action is.